A Production Company is involved in the producing of an entertainment programme, film or live entertainment. They are usually responsible for supplying the money for the type of entertainment, this therefore allows the company to control the budget and most of the aspects included in the production of the film or programme such as choosing job roles such as who acts in it and who's the director.
What makes an effective production company indent?
- Originality: People like to see different and that shows something the public has not seen before, causing them to be intrigued more due to it's something new and out of the ordinary. Manipulating and somewhat copying other Production companies makes the opening much more dull and boring due to the public has seen it various amount of times.
- Eye catching: Although sometimes the best Production company logos are not as complex and abstract, a logo that is abstract and again original will most likely will attract. More simpler logos are also good, due to we want to create something for the public to remember, overall a mixture of simplicity but yet abstract leads it to be more remembered and well known. Ident's normally consist of large bold lettering, which makes it captivating as it clearly shows the title. The use of images can vary a lot in each ident, however what is mostly used is objects and the world around us but edited in a more unique way, this could aim to relate to the sense of global connections and how the world is connected, it gives the audience something to relate to that is memorable.
Which production company would I choose?
Universal Studios: It was formed in 1912 by Carl Laemmle. This production company is the second oldest running studio, just behind 'Paramount Pictures'. Universal Pictures had many accounts of mergers and acquisitions, all increasing their power and global influence: in 1946, they merged with 'International Pictures' , in 1962 'MCA' purchased 'Decca Records' who owned Universal Pictures. Few years later, it was renamed to 'Universal Studios' through the mass amounts of acquisitions and mergers that occurred throughout the years.
Universal Studios have produced many well known films such as:
- Jaws
- Jurassic Park
- King Kong
- The Bourne franchise
- Fast and Furious
I believe that this production company is a suitable institution to produce my thriller due to their well known status. This company is well known for it's mixture of genres but mostly well known for their produced thriller films. They have produced popular thriller films such as 'Fast and Furious' and 'Bourne' which are still to this day gaining profit and mass interest, which leads me to think that this production company is shown to be very successful, not only that but they are the second oldest running company, they therefore have a mass recognition from around the world and so by having this production company to produce our thriller, then it would initially gain more interest due to it's status of creating successful films, therefore people who begin watching a film and see that Universal Studios have produced it, will allow the audience to believe the film will be good and so captivates them to watch it. I believe using an American company would be useful as we are shown that many of the best and well known films are made in America and so by using a well know American company, it allows the film to be produced with more of a budget as the country itself is wealthy, leading to those watching the film and seeing the ident to believe that this film is worth watching due to it is American produced.
Their logo is simple yet effective, the Earth is manipulated by the editing of colour and tones, this is what makes it effective as it brings you in to the ident itself with it's bold features of an outlined Earth on a dark canvas (space). The title itself is bold and modern, which makes it stand out due to it's complementary colour of white on dark, making it stand out, it is memorable due to it's simple and well known image use, the Earth image is of course well known and seen on a daily basis and so leads to the audience knowing the company as it shows up through any programme or film. The logo is also clever in that universal means it's basically 'everywhere', so by designing the background as Earth itself, it makes a clear representation that this production is global and it relates clearly with its title.
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